Apple September 2015 Event Live Blog

by Joshua Ho on 9/9/2015 12:50 PM EST
Comments Locked

97 Comments

Back to Article

  • Mbonus - Wednesday, September 9, 2015 - link

    mbp?
  • abrowne1993 - Wednesday, September 9, 2015 - link

    How is 2072x2048 more than 5120x2880?
  • abrowne1993 - Wednesday, September 9, 2015 - link

    *2732x2048, point still stands.
  • mlkmade - Wednesday, September 9, 2015 - link

    I was literally just going to ask the same thing. maybe because the 5k doesn't use its native resolution? and combines the pixels up for retina or something? I never understood MAC retina bs
  • CullenJ - Wednesday, September 9, 2015 - link

    It seems like a marketing ploy at this point. Oh look! MOAR pixels!

    It's not like you can make out the pixels on their previous retina screens (and it's not really degrading your experience in any way even if you can).
  • akdj - Wednesday, September 9, 2015 - link

    The ability to zoom in, doctor photos or utilize a stylus for fine tip artwork and creative is the reason for the pixel amounts, and if you watched the presentation, the new iPad Pro is exactly as wide (in pixels) as the Air 2 is tall.
    That allows easy transition of app development to display ..as well, allowing the artist to get incredibly intimate with his or her photographic manipulation or drawing/writing (Asian languages, calligraphy, even comics benefit from the extreme resolution), even pixel for pixel 4K motion editing for color correction, effects, blemishes and continuity.
    If you're hung up on marketing ploys and gibberish theories of HiDPI displays being a negative, you're very, extremely and entirely 100% wrong. I'm 44, my eyes don't see as well anymore and with the help of ten dollar cheaters from Walmart, I instantly see the differences between iPad 1 & 2 vs 3, 4, Air and Air 2 ...the latter with further development and lamination to the digitizer, essentially eliminating glare ..as well as their year to year smaller 'betterment' In display technology has led to some phenomenal technology I use daily and appreciate even more with each iteration
    (As do my eyes, as I swear they've gone downhill since 'retina' or HiDPI displays were first commercialized and 'realized' with thr iPhone 4! Thank The Lord for HiDPI or 'retina' technology! It's a GodSend! IMHO of course and as always ymmv)
    And my friend, as the displays become larger, indeed it takes more pixels to achieve parity in density. Anyone that uses an iPad or MacBook Pro with retina display I'm sure can attest to how RONG you are!
  • Oxford Guy - Thursday, September 10, 2015 - link

    I have good vision, thanks to contacts, and I think retina on my Macbook is overrated. I'd rather have a lower-resolution matte screen like I had on my 2008 Macbook Pro, only with better color quality, better contrast, and no PWM. (The glare from reflections is more annoying than seeing pixels.) That, of course, was a first-generation LCD backlit screen though.
  • akdj - Wednesday, September 9, 2015 - link

    You're mistaken the iMac (5K) for the 15" & 13" retina MacBook Pros
    The 15" is 2880x1800 (very close, but less than the new iPad Pro)
    The 13" is 2560x1600, also close ...and a hair denser than the 15"
    The 5K iMac is nearly 15 million pixels, @ 14.7, I believe

    This is a hell of a display, considering the 'Pencil', it's (lack of) latency and '3D push' gestures, not to mention the per pixel sensitivity (using the pencil) -- just the Doc's example alone, she blew me away with her demonstration ...and the iPad's ability graphically
    Wow
  • akdj - Wednesday, September 9, 2015 - link

    If you go back and listen again, he says 'that's more pixels than the Retina MacBook Pro! (He 'may' have said the 15", 'the larger rMBP' or some such thing ...I can't recall exactly other than he definitely said MacBook Pro, not iMac ((retina specific)).
  • lilmoe - Wednesday, September 9, 2015 - link

    "How is 2072x2048 more than 5120x2880"

    Because Apple.
  • jay401 - Wednesday, September 9, 2015 - link

    Pretty much. Just like charging full-blown computer prices for a tablet.
  • adityarjun - Wednesday, September 9, 2015 - link

    More pixels than iMac 5k?? ipad pro has 5.6M pixel, iMac 5k has 14.6M!
  • Sttm - Wednesday, September 9, 2015 - link

    Thought they said iOS devices.
  • eek2121 - Thursday, September 10, 2015 - link

    The iMac 5k has a PPI of 218, the IPB has a PPI of 264.
  • adityarjun - Wednesday, September 9, 2015 - link

    Wonder how iPad pro compares to Macbook in performance...
    Why don't they merge the two and create 1 device?
  • CullenJ - Wednesday, September 9, 2015 - link

    Because then you'd only buy one device from them.
  • CullenJ - Wednesday, September 9, 2015 - link

    iPad Pro is clearly going after the Surface Pro. I wonder how it will stack against the SP4 when it comes out.
  • CullenJ - Wednesday, September 9, 2015 - link

    At this point, the iPad Pro should clearly just be called the Apple Surface Pro
  • nerd1 - Wednesday, September 9, 2015 - link

    It's still using crippled phone OS... it should be called Apple Surface RT instead.
  • Impulses - Wednesday, September 9, 2015 - link

    iPad ProRT
  • KPOM - Wednesday, September 9, 2015 - link

    Unlike the Surface RT, it has a chance, since no one is expecting OS X compatibility. People didn't distinguish between ARM Windows and Intel WIndows.
  • Impulses - Wednesday, September 9, 2015 - link

    And when they did, they asked, what's the point? Not sure what makes this different other than the existing app library... Need more powerful apps to justify that price/hardware, otherwise you end up comparing like mobile Adobe apps to the full CC etc.
  • akdj - Thursday, September 10, 2015 - link

    I'm an Adobe CC subscriber, have been since day one. If you're not using the iPad to augment your desktop CC apps (they're all free, the iOS apps!), you've no CLUE what you're missing. We can't all shoot with a 15" laptop that lasts half a day.
    The integration and aggregation of Adobe's (& MS, for that matter) desktop/laptop software with its iOS counterparts is amazing ...and where MORE than ½ Adobe's current resources are being spent. The future is the iPad, the Surface, or sammys whatever they're called.

    No surface has approached the comfort to carry, hold and use as the iPad ...as a tablet. I'm not even much a fan of mine as a laptop, but it's much better than v1 2, or RT
  • gw74 - Wednesday, September 9, 2015 - link

    I don't expect OS X compatibility, but I demand it.
  • akdj - Thursday, September 10, 2015 - link

    Cool, buy a Mac
  • akdj - Thursday, September 10, 2015 - link

    That runs FAR MORE software than the crippled RT, or even the abilities of the Surface Pro running true X86 apps (ala Photoshop, Premier, or After Effects) of present builds. Forget gaming. MS and Adobe BOTH have dedicated more resources and man hours to 'mobile' in the past 18-24 months than the desk.
    As it should be. MS makes killer software. As does Adobe. The XBox is cool, the Surface Pro is a sad and expensive joke. HP, ASUS, Dell and Sony are just a couple of examples of companies making excellent '2 in 1s' that better the Surface in almost every way. Neither Surface has ever been comfortable using as a tablet.
    The iPad pro certainly looks to be an excellent tool for high performance, creative professionals, and plenty of other 'enterprise' (I'm a pilot and this in the cockpit will be phenomenal, Plates on one side, charts on the other or slide out) occupations.
    I also see it being a phenomenal tool for education. One that should last a couple years ...further justifying the costs associated
    Funny thing is though, as an owner of every iPad, all with cellular w/exception of the original, I've NEVER felt the need to justify the costs or missed a penny. In fact, I think I've saved enough time, newspaper or magazine subscriptions, paper, note pads, calendars and calculators and maps and flight plans, pictures and the ability to manipulate, organize and send or share ...they're literally 'do all' appliances. One the size of the Pro at a pound and a 1-2 seems like genuine magic if it 'plays' like I saw today at the presentation.

    Amazing the anti Apple sentiment here. It's always lurked but these responses are silly. It took MS four tries to get the Surface Pro right and it's still underpowered and under 'batteried' in comparison to Apple's hardware offerings along the way
    ...not to mention, aside from the ability to run legacy x86 software, current software that requires any 'umph' either kills the battery in 90 minutes or brings the Surface to its knees.
    The million iPad 'apps' developed by companies like Adobe, Autodesk, Pinnacle/Avid, Traktor, as well as a plethora of navigational and weather aids that utilize power and the display correctly BLOW the DOORS off Window's App Store (I'm a Surface Pro, v3 owner ...I like it, but I'm not going to need it after November)

    Shoot, I remember spending three times the amount of the 128GB LTE Apple iPad Pro just a ½ decade ago on a decent Wacom pad ...that didn't include the computer or display, just s pad and pencil lol
  • Oxford Guy - Thursday, September 10, 2015 - link

    Good luck keeping track of those styluses.
  • lilmoe - Wednesday, September 9, 2015 - link

    Funny. Do you honestly believe it has a chance?
  • CullenJ - Wednesday, September 9, 2015 - link

    Which one, the iPad Pro? I'm certainly not sold on it as I'm happy with my SP3, but people will probably throw money at the iPPro because Apple.
  • CullenJ - Wednesday, September 9, 2015 - link

    Although it has a very competitive price point. Not sure how good the storage options will be. I'm using over 50% of my SP3's 256GB of space, but choosing to stick with the iOS (and not being able to install desktop apps) on the iPad Pro might reduce the storage required for the OS.
  • CullenJ - Wednesday, September 9, 2015 - link

    The nice thing about the SP is it has a microSD expansion if I end up needing it.
  • xthetenth - Wednesday, September 9, 2015 - link

    Competitive? Right now with the stylus and keyboard, the SP3 with i5, 8 GB RAM and 256 GB storage is only $50 more than the 128 GB iPad. That's hardly fair except for niche graphics-heavy app use.
  • CullenJ - Wednesday, September 9, 2015 - link

    You're right; my mistake. I live in Canada and forgot to convert the prices. :)
  • akdj - Thursday, September 10, 2015 - link

    iOS takes up about 5-6 GB. Windows, 20-25. Looks to me like the A9x might be approaching tHE ULV core processors w/iGPUs the Surface is using.
    And don't get me started on what my Surface Pro can't run ...that it should be able to run, without lag or cranking the fan up to 6K rpm! ...then watch it slowly thermal itself to a stand still
    iOS is iOS. There's only so many devices developed for and most apps are well under a single GB. X86 on the other hand, the Adobe suite and Win 10 have wiped out 60GB of my storage in my SP
  • nerd1 - Wednesday, September 9, 2015 - link

    LOL... you have to shell $1200 to get 128GB device with pen and keyboard. Competitive price?
    Lenovo gives you 12" skylake core M tablet with windows 10, pen and keyboard for $699.
  • akdj - Thursday, September 10, 2015 - link

    You get what you pay for. I'm looking forward to core M SLake reviews. Haswell/Broadwell sure left a lot to be desired between their 4.5-15watt CPU lots
  • name99 - Thursday, September 10, 2015 - link

    Of course not! For the obvious reason that people insist on moving the goalposts.
    What do you define as "have a chance"? What would count as a success?

    Apparently in AppleHater world, the only thing that counts as a success is something with the sales of the iPhone. The iPad is still a HUGE business, generating revenues and profits that any normal company company would be happy to have, but oh, that's a failure.
    The Apple Watch sells a million a month in a completely new category --- obviously that's also a failure.
    I expect the Apple TV to sell in numbers far beyond Roku et al and beyond all existing game consoles. Again obviously a complete and utter failure.
  • akdj - Thursday, September 10, 2015 - link

    Indeed name, the iPad in and of itself isn't just Fortune 500 profitable as a business, it's in the top 100, and has sold as many consistently to put it in the Top 50 or 10% of the Fortune 5 Bills. iTunes, just the music which has been on the decline makes the kind of money most companies would give both feet, eyes, ears and arms for.
    They didn't just pull this iPad Pro outta their collective asses. They've partnered (well known & documented) with IBM, working with Cisco and others to appeal to enterprise and education with this machine. It's not for the iPad Mini/Phablet lovers. But in reality it takes up the same 'footprint' as the 13"'ers (laptops) ...without the footprint and weighing in half as much, with ...if the percentages they discussed today are true, this is a helluva processor -- the A9X -- this would put it nearly square with Intel's recent 4.5watt chips used in so many fanless two in ones and laptops like the MacBook, minus fans or moving parts
    Along with the performance of the SoC, the display sounds incredible, looked phenomenal and behaved as fluently for a demonstration a company could wish --- four speaker 'smart' sound, brilliant resolution and stylus interaction with double the speed of their NAND storage, often an overlooked but hugely relevant 'piece of the puzzle' that equals speed ...why so many naysayers? You can't get a decent Windows laptop for under eight or nine hundred bucks. A well equipped Surface Pro is quite a lot more than this and mandates a keyboard, proprietor as well --- the iPad doesn't ...I've tried them, they're collecting dust. Windows takes five times the space (OS) and 'apps' other than a handful of cross plat-everything apps (Evernote, Dropbox, Spotify, Facebook and Twitter come to mind) --- none of the sub thousand dollar Windows laptops are capable of so many of the negative arguments!
    Cool, hook your mouse up and get ready to transcode video codecs, batch a hundred 30 megapixel photos in PS, Raw capture ...motion or still, game the latest games or use AutoCad's latest build with the fluency a workstation costing three times as much with Quadro cards and 45 minute batteries will allow --- it won't happen.
    I'll say it again and as an ambidextrous user of thirty odd years ...to this day I've got Windows & OS X, Android and iOS devices --- but other than complete frustration with ½ the two in ones I've tried (HP being the best of the lot and it's a joke with the core i4 4202, 4GB of RAM, SSD w/128 GB --- cough, cough ...I mean about 92 GB available --- other than the Surface Pro I bought with 512/8 & keyboard which was ½ again as much as the iPad Air pro, but it doesn't have the LTE capabilities, not sure about GPS, I'll look into it, nor is the display as fluent to draw with/on as what I saw today & also needs charging/batteries ...and isn't cheap to replace --- can't stand the keyboard though, tried them all and it's incredibly unwieldy as a tablet) ...
    Apple --- regardless of what or how you feel about them, their products or practices --- they have the App Store. And IMHO the foundation of the richest 'bank' of software at the BEST prices in computing history ...so successful, it's driven prices down like Adobe's Creative Suite. Once $2,799 to start and another 1500-1750/year or 18 months to update --- now all yours with literally weekly updates for $600 a year. The Master Collection! Word, Excel, PP, Access, Outlook ...the "Pro Office" packages were near five hundred bucks first buy! Another couple hundred to upgrade. $200-300 for the 'family pack' which was installable on a single computer update. Unreal, today it's more like 5TB of storage on five user accounts for ten bucks a month ...that happens to come with the world's most used word processor, spread sheet generator ...a popular presentation maker and very commonly used email software ...installable on five tablets, who cares which type or OS and five computers. Ten. Bucks a. Month!
    I believe ..correct me if I'm wrong or off ...but due to the incredible host of Adobe suite surrogate and aggregate programs on iOS and Android as well as from the 1.0 release of iOS Office forward, I've little use for my 15" rMBP when it comes to productivity and I've not touched this new Pro. I work on the Air 2. An iPad that flat FLIES, and If their claims of 70 & 90% performance increases hold water, you Surface lovers better turn your hate volume knob to eleven.
    Today's presentation was Flat Freaking Fenomenal (sp??? ;))
    J
  • xthetenth - Wednesday, September 9, 2015 - link

    Honestly the smaller storage i5 SP3 should make a mockery of the 32 GB and the larger one should make a laughingstock of the 128 GB. They're going to need some serious performance from their app library because it doesn't even look close.
  • CullenJ - Wednesday, September 9, 2015 - link

    True, but don't forget the cult of Apple effect. People seem to buy their crap without ever considering the much better options out there.
  • akdj - Thursday, September 10, 2015 - link

    Cullen,
    Share with us ...as you've apparently got experience with the iPad Pro, much better options ...where are they? All stylus computers I've seen so far fall far short of the demos I saw today, unless you're talking Wacom and computer, today's presentation was about as incredible as it gets for design and creativity on the run.
    And as far as the keyboard, I've owned two for earlier iPads, don't use em. Don't need em, but the Surface, Dell, even an HP 2in1 I own, they're essentially mandatory after trying to use their iteration of a tablet keyboard.
    IOW, there's no 'better options', only other options.
  • CullenJ - Thursday, September 10, 2015 - link

    Hi akdj, thanks for the shout-out. A few things:

    1. ad hominem. I'd recommend looking that up.

    2. Claiming that anyone who wants to criticize the iPro must have experience with it is kind of moot, considering you're praising it to high heaven without having used it yourself. We both saw the same demo and I just wasn't as impressed as you apparently were. I'm really sorry that it's so hard on you when people don't hold your opinion. I'm just sharing mine.

    3. "All stylus computers I've seen so far fall far short of the demos I saw today, unless you're talking Wacom and computer, today's presentation was about as incredible as it gets for design and creativity on the run." So... all stylus computers have fallen short, except for Wacom? So... not all styluses then. I see. Also, your claim highly subjective and anecdotal. Some of us (at least me) have found the Surface Pen that came free with my Surface Pro does all that I need it to (which isn't much, since I don't do a ton of graphical work.)

    4. As discussed above, the Surface Pro actually is a much better (as in more technically capable) option, given it has a full, non-mobile OS, the ability to add another display, the ability to use USB devices, the ability to install any program or OS I want without complications, and simply the better specs in almost every area, especially storage, to name a few advantages. The reason for this comparison is because Apple is so obviously trying to compete with it via the iPad Pro.

    5. With the iPad Pro and all other iOS products, you can only use it as it was intended by the app developers and Apple Engineers. The openness of a full desktop OS allows users to run customized experiences and experiment in ways that will never be possible in a locked down system. If you fit the market sectors that Apple is targeting, this is fine; but for those of us who don't, that makes the iPad Pro not a good option.

    6. Given the list above, and the fact that there are other devices not even mentioned in these comments (like... laptops even) that out-spec and out-perform Apple devices, people still tend to buy and defend Apple anyway, just because it's Apple. That's what I was saying about the cult of Apple effect. You're only proving my point.

    7. FWIW, if the iPad Pro had OS X instead of iOS, I would have a better opinion of it. But it doesn't and I don't.
  • Oxford Guy - Thursday, September 10, 2015 - link

    Which helps to explain why Microsoft wasn't laughed out of the industry for Windows 1.0 - 3.1 — all of which were inferior to Mac OS, especially in terms of UI.
  • akdj - Thursday, September 10, 2015 - link

    It seems like Anand has SP benches in iOS reviews or vice versa. It seems like the A8x scored about 50-70% of the ULV cores used on the SPs. If the 9x is as powerful as the claims today, might be damn close race ...and why would one need 'serious performance,since from their app library?'
    App developers that develop for iOS develop for iOS. And this is the monster right now.
    Maybe the other way around once you see the fluency of an app running on iPad Pro vs trying to manipulate a couple dozen layers of a 22 megapixel Raw shot on the Surface in PS;)
  • gw74 - Wednesday, September 9, 2015 - link

    shouldn't the ipad pro run osx?
  • CullenJ - Wednesday, September 9, 2015 - link

    So... you charge your apple pencil on an iPad? Wouldn't a wall outlet be better for your battery life? And not look stupid? Probably a $30 dongle in the works.
  • superflex - Wednesday, September 9, 2015 - link

    A stylus like the Note 1,2,3 and 4?
    A keyboard like the SP2 and SP3?
    Apple really is the innovator.
    Maybe they can file a patent on these groundbreaking features.
  • nerd1 - Wednesday, September 9, 2015 - link

    Note pen is wacom, not N-trig pen requires frequent recharging, and keyboard lacks touchpad and is not even adjustable at all. Good luck put the whole thing on your lap (how "lappable" is this thing?)
  • xthetenth - Wednesday, September 9, 2015 - link

    How in the world are they going to deal with the pencil sticking a good few inches out of the lightning connector? It seems like it's going to be ungainly and begging to break.
  • superflex - Wednesday, September 9, 2015 - link

    But it's only $99 you plebe.
    You can have it auto deducted from your slave wages with 9 easy payments.
    Just try not to break it before you fulfill your contract obligations
  • Impulses - Wednesday, September 9, 2015 - link

    Pencil 2.0 will have a flexible/curved head so it doesn't stick out (I realize how that sounds)... Or, y'know, something that actually makes sense like side charging pins.
  • akdj - Thursday, September 10, 2015 - link

    Thanks superflex. Appreciate the laugh (& snort!). Plebe. F'ing Excellent choice of words for the anti Apple penis wrinkle establishment.
    What in the world's happened here? Ryan? Brian? Josh?
    We's needs somes moderations!!! Lol
    Plebe! Love it, stealing it. Using it (like my Apple pencil and iPad pro 128/LTE in November ;))

    PS. Thanks for the chuckle ;)
  • CullenJ - Wednesday, September 9, 2015 - link

    Probably doubles as a selfie stick. :P
  • nerd1 - Wednesday, September 9, 2015 - link

    So copying every windows tablet feature 10 years ago, while still keeping crippled IOS...
  • nerd1 - Wednesday, September 9, 2015 - link

    OK I still remember all tech blogs blaming SP3 for "too big, too expensive and keyboard comes separately" and wonder how they will review this IOS toy.
  • Akrovah - Wednesday, September 9, 2015 - link

    Had the same thought myself

    It will probalby be similar to when smack talk when the Samsung Galaxy Note was released and then along comes iPhone 6+ to praise and adulation.
  • maximumGPU - Wednesday, September 9, 2015 - link

    and i thought back then that microsoft were taking the piss with their surface keyboard prices..
  • Sttm - Wednesday, September 9, 2015 - link

    OMFG guys they ripped off Frogger for the TV too!
  • CullenJ - Wednesday, September 9, 2015 - link

    I like the juxtaposition of "Console gaming quality" and Crossy Road. Yup... Watch out Uncharted 4 and Rise of the Tomb Raider: here comes Crossy Road!
  • CullenJ - Wednesday, September 9, 2015 - link

    I guess they didn't mention which console. Maybe they're talking about the Nintendo Wii?
  • CullenJ - Wednesday, September 9, 2015 - link

    Called it. They have a Wii Sports clone.
  • Sttm - Wednesday, September 9, 2015 - link

    Yeah but with wii Sports, err sorry Beat Sports, that Wii is going to get flushed down the toilet.
  • CullenJ - Wednesday, September 9, 2015 - link

    Again? :P
  • Sttm - Wednesday, September 9, 2015 - link

    AppleTV so 1% pretentious Dbags can buy overpriced fashion right from their TV!
  • Sttm - Wednesday, September 9, 2015 - link

    "we cant wait for you to experience guilt from the living room" Oh Apple.
  • CullenJ - Wednesday, September 9, 2015 - link

    Haaaahahahaha! You just won the Internet! :)
  • CullenJ - Wednesday, September 9, 2015 - link

    Force touch and 3D touch aren't quite the same; FT has a "light" and "hard" touch, 3D has 3 states (light, medium, and hard) AFAIK.
  • CullenJ - Wednesday, September 9, 2015 - link

    I'm still not sure this isn't going to be a UX nightmare, with the "click harder" joke becoming a reality. But it sounds quite innovative either way. (First thing in this presentation that actually is an innovation.)
  • nerd1 - Wednesday, September 9, 2015 - link

    FT has CONTINUOUS level of touch, which is already used for apple watch and macbooks. 3D touch is a INCORRECT term (as force detection is still one dimensional)
  • Veedrac - Wednesday, September 9, 2015 - link

    Three dimensions: two from the cartesian plane and one from force. Not all dimensions are spatial.
  • Impulses - Wednesday, September 9, 2015 - link

    All these controlled force gestures seem like they'll be awfully confusing for the average buyer that enjoys iOS because there's no right click, cascading menus, shift click, click and hold, etc. I'm not trying to be condescending, it's something I genuinely see a lot... Can't imagine trying to explain "push harder, do a soft half swipe" etc.
  • SirKronan - Wednesday, September 9, 2015 - link

    iPad Pro with a smartphone/tablet OS ... on a 12.9 inch screen. Seems like such a huge waste of potential. Why not a full featured OSX with touch enhancements, a la Windows 8.1 on the Surface Pro 3?? Otherwise it's just a bigger iPad with a more precise pen. It's like they copied the Surface Pro 3 but without half of the important features that make it worth the expense.
  • jwcalla - Wednesday, September 9, 2015 - link

    meh. I don't really see the appeal of a desktop OS on a tablet though.
  • SirKronan - Wednesday, September 9, 2015 - link

    Content creation and app compatibility. 12.9 inches is fully usable with a mouse and keyboard as a laptop/desktop replacement on the go. I use my surface pro 3 for this all the time. Most of the time I use touch optimized stuff, but I'm not limited to that. Full games work, and if there's no touch optimized "app" in the Windows Store (or App Store, for example) I can use the desktop equivalent without a hitch. With full OSX you could use all full featured Adobe Creative Suite applications, which are now optimized for touch screens and stylus input. The possibilities are endless.

    Microsoft saw that and made it so. Apple did not. Microsoft should be shouting hallelujah right now, because the Surface Pro line is now profitable to them, and thanks to Apple being a chicken and playing it safe, MS has little to worry about from them after this announcement.
  • SirKronan - Wednesday, September 9, 2015 - link

    Forgot to mention, Windows 8.1 is NOT really a desktop OS. It's a very good tablet OS that happens to run desktop apps when you need them, and for many professionals, that's EXACTLY why the Surface Pro 3 is selling well and making Microsoft money. And there is a world of difference between having 128GB vs. 256GB and sd card/USB 3.0 expandability. I can author bluray discs of photo shoots on the spot. That's power.
  • akdj - Thursday, September 10, 2015 - link

    Lol. That made me laugh. Blu ray photo shot discs?
    Why not a Dropbox share link? Google Drive, iCloud Drive?
    Who goes home to their Blu ray deck to review your photoshoot?
    That's not power. That's shorting your client. Most photogs print for their client ...or maybe link them to uncompressed downloads? Maybe it's just this side of the world. Never mind
  • SirKronan - Thursday, September 10, 2015 - link

    akdj, it's just an option. What planet do you live on where you have the cellular data capability to upload full quality images (or at least back them up) in the minutes it takes to burn a bluray disc? It's a very cost effective and time efficient way to back up full quality images after a shoot. By throwing your compressed and limited size files online you're either paying monthly fees for gobs of cloud storage (which I do not want to do, and most of my clients do not want to do either) or you live near free open fast wifi.

    I use the cloud to share when appropriate, but my clients still prefer a hard physical backup of their things. The new Xbox and Playstation both read blurays. Throw the disc in and start looking at your photos. Sometimes I need to make a video slideshow and have it play back in full quality. You can stick it in any old PS3 or bluray player and have it loop.

    Verizon, the most respectable LTE network around, doesn't even offer unlimited data anymore. I'd saturate my monthly allowance of data before I uploaded one shoot, or I'd have to do all my editing and selecting on the spot (which the Surface Pro 3 would let me do with full CC suite, mind you). I'm just talking about possibilities, and they are endless with the surface pro series, versus limited to tablet/smartphone capabilities with the iPad Pro ... plus a fancy pen that costs 100 dollars.
  • akdj - Thursday, September 10, 2015 - link

    $10/month = 1TB Dropbox (as large a file or type you're shooting)
    $10/month = 5TB OneDrive (5 accounts, cross platform, upload cellular/LTE or wifi, in background, you choose. Same as above)
    Free ...up to 12/14/16 megapixel Raw. If you're shooting larger, three bucks gets you a couple hundred GBs on Google Drive
    iCloud, it's spendier but if living in OS X and iOS $20/1TB and cross platform, 'always there' (albeit optimized for storage locally so you're not storing 50mpxl Raw CR1 files.
    Man, for ten bucks a month, about the price of a couple dual side BDRs blank and you're set. I backup locally but mainly shoot motion --- as well as transcoded and B Roll footage that'll be used 'to the cloud' for redundancy.

    I guess I found it curious a pro shooter was sending anyone home with a BDR copy of their pics. Thumb drives are cheap these days. As are SD cards. Slower, maybe. Depends what ya spend. I'm a BluRay supporter. Whole hog. Love the clarity and sound options and in comparison to even excellent 480p footage it's the BEST thing to happen to TV since color (k, maybe a bit of embellishment --- but I do truly appreciate the format and lately the DVD & digital copies provided)
    But as a transfer to client medium, I hadn't heard such a thing. Not many have BDR readers on their computers (even Windows rigs are pretty specialty these days to have Blu Ray ...hell, optical period is dropping off the map)

    Anyway, we've been using (AVC Intra, Pro Res and still some HDV) the cheap PNC 3.0 (USB) sticks but it's a small loop and more of a production Than client distribution --- which ultimately maybe on BDR, when we're delivering motion. Most of the time FTP transfers or downloads from servers or mass storage sites named above is how we've been moving footage and audio, stills and story boards).
    Forgive me, didn't mean to sound like such a dick. After rereading my comment it certainly came across that way. My bad, my apologies and I think you may have just been a victim of my 33rd 'defense' comment ;)

    Of all folks though, you're TRULY not seeing the value of this iPad? I've got 80GB a month (rollover from standard but doubled business account with AT&T last October ...had 20, doubled gratis to 40 like all others and now the rollover keeps me at a steady 78-80GB a month and with quick, often faster LTE uploads than even the fastest wifi or connected ISPs that slow traffic --- I actually live in Alaska. You're right. Different world. I've been 'shooting' here the past 27 years and have been lucky enough to work with several major production companies from cable as well as motion picture.
    From the Bering Sea to the Kenai River, villages with a ½ dozen folks year round and Anchorage (Seattle's most Northern suburb and certainly not 'Alaska' ;)) --- with Smithsonian, Nat Geo, Discovery or Warner Bros. I've yet to see content drilled to and distributed on BDR.
    Sorry, learn something each day. But it's an excellent time to 'switch' with $5 16GB SD cards and thumb drives and 64GB USB 3's dropping to 50 cents a GB, just seems easier if you're looking to transfer physically. As much as I enjoy BDR & DVD, CDs and my extensive vinyl collection, those areas to buy the media much less the medium to play from are shrinking daily.

    Good luck. Dollars to donuts you dig the iPad pro though ;)
    J
  • SirKronan - Thursday, September 10, 2015 - link

    The Surface Pro 3 fits my usage model so well it's not even funny. I appreciate your response, and I was a little surprised by your other response. No offense taken, and thanks for coming back and explaining yourself further! You can always learn something new.

    It's a tablet with a card reader/USB port, so I can pull the card right out of my camera or phone for viewing on the Surface's excellent screen. (I know iPads have this functionality with an adapter). Does the tablet usage model work for most of what I do? Yes! But "most" doesn't cut it. There are times when I've needed full Office and other desktop apps.

    And bluray discs are so cheap, and have a 20+ year shelf life with NO monthly fees. 25GB is usually plenty large to cover a photo shoot, backing up the RAW and JPG files from a 32GB card. 25GB discs burn quickly, are reliable, and can be found for $1 or less a piece. That is WAY more economical than any of the numbers you mentioned above for monthly fee cloud storage.

    And you mention cheap USB 3.0 sticks ... can you even plug one of those in to the new iPad Pro? (sincere question). Longevity of solid state memory is still not as well established as a long term storage option versus very reliable and well established optical media. (Blurays also have scratch resistance built in!)

    And 80GB of data a month... I wouldn't need that much, but I have used up to 42GB of data in one month on my mobile plan, back when I was on unlimited with Verizon. I have had to since switch to Sprint in order to keep unlimited for a similar monthly price, and their network is not nearly as robust nation wide, so I do not have access to quick cloud uploads/downloads once I get out of town (which is where many of my photo shoots are - I don't do much studio stuff).

    The SP3 just fits. Like a glove. And your Intel i7 speeds are always there with full x86 compatibility so you can reasonably do real editing and output on the spot. It's the device I have honestly been hoping someone would make for YEARS.

    Apple could have done that and effectively killed of the surface pro line, but instead they've just made a larger version of something they already had, added a few bells and whistles, and mislabeled it a "pro" version.

    A "Pro" tablet with 32GB of storage?? Really? How will that work when you're editing all your fancy 4k video on it? Even 128 is HALF of what you get on the 256GB Surface Pro 3, which you can expand to 512 if you have the funds, OR add a 128GB micro SD card to.
  • Akrovah - Wednesday, September 9, 2015 - link

    Apple TV can search multiple sources for content? They talk about it like it's revolutionary, but hasn't the Xbox 360 been doing that for years now?
  • TallestJon96 - Thursday, September 10, 2015 - link

    Actually, now that I think about it, the Apple TV is not a very all-purpose media center compared to a 360, or even better a PS3 (Bly-Ray support), with the sole exception of iTunes access.
  • Bansaku - Wednesday, September 9, 2015 - link

    I just love how only on Anandtech will you see nothing but Apple bashing from post 1.

    Great product line-up. Now I have to sell my 3rd gen AppleTV because damn that new one looks FANTASTIC!!
  • et20 - Wednesday, September 9, 2015 - link

    That's how you know the bashed products are going to be massive successes.
    When you'll see techie commenters praise Apple products sell your Apple stock immediately.
  • catinthefurnace - Wednesday, September 9, 2015 - link

    It's because pseudo-techie commenters on this site and others look at a product as only a checklist of features, instead of the quality of the implementation, or the product as a whole. They look at a three word description of a feature on a checklist, they see those same three words on another product's checklist, and assume that they are equivalent. It's the hallmark of most commenters on techie sites ever since being a techie became "cool". As soon as something becomes "cool" the posers come flooding in. Apple products are popular because of their technical merits, not in spite of them.

    The writers at Anandtech are not like the commenters, thank god.
  • akdj - Thursday, September 10, 2015 - link

    Well said @caitinthefurnace
    As well, when the ignorant don't have to read a dozen page in depth article or breakdown of a technology piece, ala iPad unveiling quick paprgraph or two, it's easy to 'bash' such success. Especially when feeding spiders in mom's basement and she refuses to purchase your new toy you so desperately want! Breath through your nose, get some air and enjoy life. At least with an Apple product, you're not worrying about it 'working'. They. Just. Do. And ....if they don't, a replacement is a store trip or UPS/FedEx trip away.
  • Buk Lau - Wednesday, September 9, 2015 - link

    I don't see where the bashing is. so far what people have been skeptical about are all legitimate considerations, or at least they tried to reason unlike some others who can't say more than just "wow it's cool, take my money now!"
  • akdj - Thursday, September 10, 2015 - link

    You should learn reading comprehension Buk Lau
  • Buk Lau - Thursday, September 10, 2015 - link

    and you mind showing me your GRE or SAT reading score?
  • Oyeve - Wednesday, September 9, 2015 - link

    Hmm, I got my Dell Venue 11 Pro with KB and pen for 650. Also has 8gb ram, core i5, 512GB SSD and a pen. Plus it runs Windows 10. How is the ipad pro "pro"?
  • SirKronan - Thursday, September 10, 2015 - link

    That's my same question!! It is a great tablet with a great screen, but could have been so much more, a la Surface Pro 3. The surface pro 3 runs a very clean and now mature 8.1 touch optimized Windows operating system ... aaaaaaaand you can also run real desktop apps when you need them. This is what makes it truly "professional". The iPad "pro" is still just a consumer device with a few content creation and editing softwares (courtesy mostly, um, Microsoft?? what WHAT?). Even if it's the cat's meow Cadillac edition of consumer devices with the best specs, screen, ergonomics, etc. ... it's still just running a SMARTPHONE operating system.

    It has some token added functionality and a fancy pen (just like Samsung's Android offerings), but seriously! Why neuter it there? Put full blown OSX on the thing. Think about the potential. With identical CPU and battery, OSX still outlasts windows in battery consumption tests. Apple could make a truly "pro" tablet that could effectively kill the surface pro line ... even run bootcamp like the macbooks do.

    Microsoft should be celebrating like crazy monkeys right now. Seriously. They should be shouting hallelujahs from the mountain tops at these announcements. A "pro" tablet that's not really pro other than copying MS's keyboard mechanics, AND a plug for MS software at the same time.

    Apple + MS = new besties.
  • Harry_Wild - Wednesday, September 9, 2015 - link

    Apple TV for $199 for 64GB is the way to go! Too bad Apple has not completed a streaming package yet! I may wait since I have Sling TV and 3 Roku boxes. It might take a while for the long, long negotiations with the content makers. Not into gaming that much so that not that important of a feature too me.

    I may upgrade my 6 to 6S if Apple release the no sims - "unlock" model on the 12th September! I don't think they will but you never know! That the version I always buy! It usually release first week or two in December! I don't the demand will be like last year; but you never know! Otherwise I will wait till mid February to buy the 6S when I can walk into an Apple Store and I am the only person there and 3 or 4 Apple associates are more then happy to help you! LOL!
  • Human Bass - Wednesday, September 9, 2015 - link

    How much RAM? 2GB? They talked about the processor, video, but no mention of the main weak point of the 6.
  • Deelron - Wednesday, September 9, 2015 - link

    Not officially, but by all accounts it appears to have 2GB, there's been a benchmark or two spotted by a web analytic company which places it at a tri-core processor with 2GB (like the Air 2 really, with a A9 vs A8X).
  • akaskar - Wednesday, September 9, 2015 - link

    "emergency selfies" lol, really made me laugh here
  • sonny73n - Friday, September 11, 2015 - link

    I had bought new iPhone(s) every year since the first iPhone until iPhone 5s and some iPads iPods as well. I knew I should've updated my iPad mini 2 which came with perfectly working iOS 7.1.2 but accidently hit the update pop-up last month to 8.4. Since then screen rotation not working properly anymore, keyboard doesn't work in many apps, AirPlay music to Apple TV keeps playing the same song, Safari keeps getting errors and needs reloading, Apple certified MFI lightning cables have stopped charging. Fresh installs 10+ times and all the problems still persist.

    Apple updates mainly patched jailbreak exploits and killed 3rd party USB cables so they can keep monopolizing the market. They've added so many patches which messed up the device. iOS 8.4.1 on my iPad is the most terrible OS. I'm done with these crooks. A flimsy Apple lightning cable costs more than a lifetime warranty nylon braided aluminum alloy caps lightning cable. The stupid government needs to do something about these crooks or have they all been bribed(?). Meanwhile, Apple can no longer scam me.
  • Tallywho - Saturday, September 12, 2015 - link

    Ipad Pro - $949.99
    Smart Keyboard - $169.99
    Apple Pencil - $99.99
    Full adobe suite, Painter 2016, and a USB port to actually do professional work.... Priceles...... "mwahahah never gunna happen suckers, I own you!"

    From the grave, Sincerely -Steve Jobs
  • iphonecustomersupport - Friday, March 9, 2018 - link

    Apple products have always been designed for the way we work as much as for the way we live. Today they help employees to work more simply and productively, solve problems creatively, and collaborate with a shared purpose

Log in

Don't have an account? Sign up now