Kitsch++, besides those leds actually generate heat, albeit not a lot. Just stick a ball of tangled up xmass lights in the box and be the queen of the lanparty already... I guess having leds on the ram is just crucial to gamers all over the globe.
No one's forcing you to buy the highest end 'bling' models. Personally I think their industrial design looks pretty clean and good (yes, even with the LEDs)...the overall look is much cleaner than the usual tatted-up logos and sawteeth and knurled features on equivalent-level 'gaming' DDR4. As for height, certainly it's no higher than similar modules (Corsair Dominator, Ripsaw, etc etc.). Anyone that concerned about a 'descent CPU cooler' goes at least to an AIO water rig which totally eliminates the spread of the block into the RAM area anyway.
Now at the top of my next build list, frankly. The look goes very well with my planned WC loop, open window case, all-blackish interior design plans.
Basically...design tastes differ. You don't like it? Fine. (And no, in case you're wondering - I've never been to a LANparty. I just want my next computer build to look a bit less boring / disjointed than the usual.)
I guess the only thing left for you to explain is your problem with me having an opinion ;)
Good air coolers are as good, and sometimes even slightly better than entry level water cooling, and far cheaper. Noise and weight wise they are pretty much the same, so no, I don't agree that a "decent cpu cooler" starts at water cooling.
Didn't think I had a problem with you having one. You have it, I said 'fine'. Just expressed a countering one.
Agreed, good air cooling can be had equiv to 'AIO' H20 cooling. But if RAM height is really an issue...the alternatives exist. I just didn't see that as nearly the issue you did, to be worth snarking at the RAM not once but twice. (Oh noes, heat-causing bling *and* oh noes, too big to evar work, ah do declare!)
We shall simply have to agree to disagree. And I sincerely don't intend anything other than just friendly ribbing sort of snark back, if the tone isn't coming thru right. ;-)
If a Crucial Ballistix Sport VLP less than 20mm tall can usually be OC to 2133MHz, why on Earth we need all that garbage of those crazy tall heatsinks that only reduce airflow ?!? It's pure bling, i tell you....and unless you use a case with an acrylic panel, it won't be seen from outside anyway.
Really wonder why there aren't a lot of RAM modules akin to the Ballistix Tactical LP and Sport VLP. And considering DDR4 has lower power requirements, I don't see why <20mm isn't the standard height.
Also, bling and colour-matching is pretty much what goes on in the PC building community.
The heat from the leds is displaced by the same heatsink which cools the chips, so it will slightly degrade cooling efficiency. It is not a big deal, since those leds are probably no more than a few hundred milliwatts combined, but still, there is hardly a practical side to those leds in the first place. I am a practical person, and concerned with efficiency
LEDs in heatsinks, tall heasinks, neons, sleeved cables that only reduce air flow in special in ultra-compact mini-itx builds, light strips, LEDs in fans , FFS ! All garbage.
It's nice to see SK-Hynix doing this, I always like to see their RAM chips because they're normally the best-clocking ones around. "KLEVV" sounds rather stupid, but now that I know who makes them they'll be on the top of my shopping list next time I buy RAM.
See, everyone is saying that the ram market is cut throat and slim profit, but the exact same ram modules i purchased in December of 2011 for my PC for $46.99 then are selling for $79.99 today. (http://www.newegg.com/Product/Product.aspx?Item=N8... If it truly is a race to the bottom, why are prices only rising?
If you bought in Dec 2011 I'm guessing it was DDR3 at most. Perhaps the foundries starting to shift lines over to DDR4 might be pinching DDR3 supply a hair?
Some of that could also be inflation and/or exchange rate fluctuations. Dunno. Not an economist. So why am I even posting? Help, I'm typing and I can't shut up!
Consumer DRAM prices bottomed out because there was a flood of product in the market and extremely aggressive price competition to move inventory. The prices doubling within several months didn't have to do with inflation, exchange rates, or DDR4. The IC manufacturers moved capacity from consumer DRAM to enterprise (ECC) and mobile where they had higher margins. I was lucky enough to buy more RAM than I needed at the time when the market bottomed out, and I've since used almost all of it in various builds. Newegg frequently had 8GB (2x4GB) DDR3 1600 kits for ~$25USD and 8GB (2x4GB) DDR3 1866 kits for ~$30USD around the holidays in 2012. A few months later as the glut of inventory diminished and the manufacturers realigned capacity with more profitable segments the prices followed very quickly.
The exact reasoning is even more nuanced. Suppliers shrank as Micron acquired Elpida. DRAM demand shrank as the PC market growth slowed (helping to cause the glut in supply). There was a fire at a Hynix fab that immediately spiked pries by ~30%. There were a lot of variables obviously, but in the end consumers are paying somewhere between 2x-3x more for DRAM than they were at the end of 2012. Those 8GB DDR3 1600 kits I was gobbling up at $25 back then are $72 right now. So whenever I see comments like "RAM is dirt cheap, system ABC should have 16GB standard", I laugh a bit as prices aren't really that great anymore.
I was surprised to hear they are retailing through Newegg in North America. I would have thought they would try to sell the Klevv brand in Ikea. All kidding aside, I like the look and concept.
After reading the slides I'm guessing whoever wrote them was not a native English speaker. It is not bad, just a little awkward. I felt the slides are trying to sell an Acura or Lexus. I'm wondering what the prices would look like for these DIMMs.
I will continue to use Crucial Ballistix Sport VLP (less than 20mm tall !!!) 1.35V DDR3 1600MHz CL9 that can be OC to 2133MHz (being then CL11) or at last resort, G.Skill ARES 2133MHz DDR3 1.6V CL11 that i can downvolt safely even at 2133MHz to 1.58V (didn't try less yet).
I hate tall heatsinks...not only hate them but they prevent me from making some extremely compact mini-ITX builds....with Crucial Ballistix Sport VLP and at last resort, G.Skill ARES, i have no such problems.
I'm not sure lower prices are the goal of them selling their own modules. If anything it will drive the price up if they are allowed first pick of the production runs.
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ddriver - Friday, January 23, 2015 - link
Kitsch++, besides those leds actually generate heat, albeit not a lot. Just stick a ball of tangled up xmass lights in the box and be the queen of the lanparty already... I guess having leds on the ram is just crucial to gamers all over the globe.ddriver - Friday, January 23, 2015 - link
Plus I am sure leds will more than make up for the inability to install a decent cooler with ram sticks extra high to host those leds...rtrski - Friday, January 23, 2015 - link
No one's forcing you to buy the highest end 'bling' models. Personally I think their industrial design looks pretty clean and good (yes, even with the LEDs)...the overall look is much cleaner than the usual tatted-up logos and sawteeth and knurled features on equivalent-level 'gaming' DDR4. As for height, certainly it's no higher than similar modules (Corsair Dominator, Ripsaw, etc etc.). Anyone that concerned about a 'descent CPU cooler' goes at least to an AIO water rig which totally eliminates the spread of the block into the RAM area anyway.Now at the top of my next build list, frankly. The look goes very well with my planned WC loop, open window case, all-blackish interior design plans.
Basically...design tastes differ. You don't like it? Fine. (And no, in case you're wondering - I've never been to a LANparty. I just want my next computer build to look a bit less boring / disjointed than the usual.)
ddriver - Friday, January 23, 2015 - link
I guess the only thing left for you to explain is your problem with me having an opinion ;)Good air coolers are as good, and sometimes even slightly better than entry level water cooling, and far cheaper. Noise and weight wise they are pretty much the same, so no, I don't agree that a "decent cpu cooler" starts at water cooling.
rtrski - Friday, January 23, 2015 - link
Didn't think I had a problem with you having one. You have it, I said 'fine'. Just expressed a countering one.Agreed, good air cooling can be had equiv to 'AIO' H20 cooling. But if RAM height is really an issue...the alternatives exist. I just didn't see that as nearly the issue you did, to be worth snarking at the RAM not once but twice. (Oh noes, heat-causing bling *and* oh noes, too big to evar work, ah do declare!)
We shall simply have to agree to disagree. And I sincerely don't intend anything other than just friendly ribbing sort of snark back, if the tone isn't coming thru right. ;-)
AJSB - Friday, January 23, 2015 - link
If a Crucial Ballistix Sport VLP less than 20mm tall can usually be OC to 2133MHz, why on Earth we need all that garbage of those crazy tall heatsinks that only reduce airflow ?!?It's pure bling, i tell you....and unless you use a case with an acrylic panel, it won't be seen from outside anyway.
cmdrdredd - Friday, January 23, 2015 - link
My Samsung 30nm Ultra Low Profile memory overclocks from 1600Mhz 11-11-11-30 to 2133Mhz 10-10-10-28 or I could run 2400Mhz 12-12-12-30Spectrophobic - Saturday, January 24, 2015 - link
Really wonder why there aren't a lot of RAM modules akin to the Ballistix Tactical LP and Sport VLP. And considering DDR4 has lower power requirements, I don't see why <20mm isn't the standard height.Also, bling and colour-matching is pretty much what goes on in the PC building community.
III-V - Friday, January 23, 2015 - link
The LEDs are more than far enough away to have esesntially zero effect on the DRAM IC temps.ddriver - Friday, January 23, 2015 - link
The heat from the leds is displaced by the same heatsink which cools the chips, so it will slightly degrade cooling efficiency. It is not a big deal, since those leds are probably no more than a few hundred milliwatts combined, but still, there is hardly a practical side to those leds in the first place. I am a practical person, and concerned with efficiencyAJSB - Friday, January 23, 2015 - link
RAM "Heatsinks" almost have ZERO practical effect...lots of people completely remove them and RAM works just fine.A typical 2133MHz module burns only 4 to 5W of energy...
AJSB - Friday, January 23, 2015 - link
LEDs in heatsinks, tall heasinks, neons, sleeved cables that only reduce air flow in special in ultra-compact mini-itx builds, light strips, LEDs in fans , FFS ! All garbage.Flunk - Friday, January 23, 2015 - link
It's nice to see SK-Hynix doing this, I always like to see their RAM chips because they're normally the best-clocking ones around. "KLEVV" sounds rather stupid, but now that I know who makes them they'll be on the top of my shopping list next time I buy RAM.madwolfa - Friday, January 23, 2015 - link
KLEVV is like KEWL in Russian.nevertell - Friday, January 23, 2015 - link
Double V is redundant in russian.madwolfa - Friday, January 23, 2015 - link
The meaning of the word. клёвый (http://en.wiktionary.org/wiki/%D0%BA%D0%BB%D1%91%D...codylee - Friday, January 23, 2015 - link
I'm calling them klew.Taristin - Friday, January 23, 2015 - link
See, everyone is saying that the ram market is cut throat and slim profit, but the exact same ram modules i purchased in December of 2011 for my PC for $46.99 then are selling for $79.99 today.(http://www.newegg.com/Product/Product.aspx?Item=N8...
If it truly is a race to the bottom, why are prices only rising?
MrSpadge - Friday, January 23, 2015 - link
Because a few throats have been cut in recent years.rtrski - Friday, January 23, 2015 - link
If you bought in Dec 2011 I'm guessing it was DDR3 at most. Perhaps the foundries starting to shift lines over to DDR4 might be pinching DDR3 supply a hair?Some of that could also be inflation and/or exchange rate fluctuations. Dunno. Not an economist. So why am I even posting? Help, I'm typing and I can't shut up!
Bob Todd - Friday, January 23, 2015 - link
Consumer DRAM prices bottomed out because there was a flood of product in the market and extremely aggressive price competition to move inventory. The prices doubling within several months didn't have to do with inflation, exchange rates, or DDR4. The IC manufacturers moved capacity from consumer DRAM to enterprise (ECC) and mobile where they had higher margins. I was lucky enough to buy more RAM than I needed at the time when the market bottomed out, and I've since used almost all of it in various builds. Newegg frequently had 8GB (2x4GB) DDR3 1600 kits for ~$25USD and 8GB (2x4GB) DDR3 1866 kits for ~$30USD around the holidays in 2012. A few months later as the glut of inventory diminished and the manufacturers realigned capacity with more profitable segments the prices followed very quickly.The exact reasoning is even more nuanced. Suppliers shrank as Micron acquired Elpida. DRAM demand shrank as the PC market growth slowed (helping to cause the glut in supply). There was a fire at a Hynix fab that immediately spiked pries by ~30%. There were a lot of variables obviously, but in the end consumers are paying somewhere between 2x-3x more for DRAM than they were at the end of 2012. Those 8GB DDR3 1600 kits I was gobbling up at $25 back then are $72 right now. So whenever I see comments like "RAM is dirt cheap, system ABC should have 16GB standard", I laugh a bit as prices aren't really that great anymore.
sonicmerlin - Sunday, January 25, 2015 - link
I bought 16 GB in 2011 for ~$56 after rebate. Also got a Sandy bridge 2500K. Perfect timing.chenjf - Friday, January 23, 2015 - link
Maybe material costs went up?III-V - Friday, January 23, 2015 - link
That "clean" aesthetic really clashes with what's already on the market.Assimilator87 - Friday, January 23, 2015 - link
Wow! Really awesome, modern design. I love it!eanazag - Friday, January 23, 2015 - link
I was surprised to hear they are retailing through Newegg in North America. I would have thought they would try to sell the Klevv brand in Ikea. All kidding aside, I like the look and concept.After reading the slides I'm guessing whoever wrote them was not a native English speaker. It is not bad, just a little awkward. I felt the slides are trying to sell an Acura or Lexus. I'm wondering what the prices would look like for these DIMMs.
AJSB - Friday, January 23, 2015 - link
I will continue to use Crucial Ballistix Sport VLP (less than 20mm tall !!!) 1.35V DDR3 1600MHz CL9 that can be OC to 2133MHz (being then CL11) or at last resort, G.Skill ARES 2133MHz DDR3 1.6V CL11 that i can downvolt safely even at 2133MHz to 1.58V (didn't try less yet).I hate tall heatsinks...not only hate them but they prevent me from making some extremely compact mini-ITX builds....with Crucial Ballistix Sport VLP and at last resort, G.Skill ARES, i have no such problems.
nandnandnand - Friday, January 23, 2015 - link
... 16 GB DIMMS!toyotabedzrock - Friday, January 23, 2015 - link
I'm not sure lower prices are the goal of them selling their own modules. If anything it will drive the price up if they are allowed first pick of the production runs.sonicmerlin - Sunday, January 25, 2015 - link
We need a fourth DRAM manufacturer to get some real competition and lower prices.