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  • lemurbutton - Thursday, July 8, 2021 - link

    Snapdragon has fans?
  • Arsenica - Thursday, July 8, 2021 - link

    Only in those awful gaming phones.
  • Retycint - Thursday, July 8, 2021 - link

    Snapdragon definitely needs fans to keep itself from overheating, that's for sure
  • ikjadoon - Thursday, July 8, 2021 - link

    Who is running Qualcomm? I mean, literally who approved this?

    If anything, it’s a reminder that Qualcomm has been and remains a modem company. They will hand this phone to like 7 people that give presentations to carriers.

    “Look. We destroyed the phone’s features, but now you can use the same phone in like the 20 cities that have mmWave. This is why you need to invest another $30b in network expansion and upgrades.”

    Why even make a press release about it…
  • Threska - Thursday, July 8, 2021 - link

    This is the kind of price that would buy a nice regular computer even with the current inflation.
  • Spunjji - Friday, July 9, 2021 - link

    You could get a half-decent gaming laptop for that money. Not even just some GeForce xx50 nonsense - something with a proper mid-range GPU. Very odd.
  • yeeeeman - Thursday, July 8, 2021 - link

    You really have to be actually stupid to buy this. You get lesser specs for 50% higher price and some buds. I think XDA developer forums are way cooler than snapdragon insiders BS
  • darkswordsman17 - Thursday, July 8, 2021 - link

    Ahahahahahahahahahahahahahahahahahahahahahah...*deep breath*...ahahahahahahahahahahahaha.
  • eastcoast_pete - Thursday, July 8, 2021 - link

    Agree! There are meds that can help with delusions of the kind QC execs seem to suffer from.
  • Hardware Geek - Sunday, July 11, 2021 - link

    I'm fairly certain meds were involved in the creation of this abomination.
  • shabby - Thursday, July 8, 2021 - link

    Does it come with a snapdragon insider sticker I can affix on my forehead? 🥴
  • eastcoast_pete - Thursday, July 8, 2021 - link

    I suggest to place any such sticker to the opposite end of one's body, if anywhere (:
  • Hardware Geek - Sunday, July 11, 2021 - link

    You wouldn't use it as a template for a snapdragon insider tattoo?
  • Makaveli - Thursday, July 8, 2021 - link

    A products for those with more money than sense.
  • artifex - Thursday, July 8, 2021 - link

    I'll bet they don't really intend to sell a lot in the store, but will hand a bunch out to influencers and partners. The name makes perfect sense if that's the case.
  • Raqia - Thursday, July 8, 2021 - link

    This seems like a much more fun and directly Qualcomm sourced way to get an insider Snapdragon device than the branding exercise above:

    https://developer.qualcomm.com/hardware/snapdragon...

    The specs are good too, but you won't be able to put it in your pocket though. Depending on pricing and how easy it is to install Windows on ARM, this might be a better deal than their 7c based dev kit too...
  • ArcadeEngineer - Thursday, July 8, 2021 - link

    I am expecting the price on the 7c dev kit to be awful, but at least for me that board has a live purchase link at $1,349.
  • eastcoast_pete - Thursday, July 8, 2021 - link

    Very disappointing! I would have hoped for a technology demonstrator that really struts QC's best and hottest tech, including features current phones don't yet have. But, none of that here.
    I guess QC wants to prove that they, too, can charge an arm and a leg for a smartphone. The only argument I see for this phone is that it is, in essence, one of very few real world phones that can get 4G LTE and 5 G service almost anywhere they are offered. Unless this is really important for someone, it's way overpriced. The ANC earpieces look nice, but are they $ 500 nice?
    Lastly, many countries are (finally) looking at sustainability and reducing e-waste. A phone like this would have been an opportunity to come up with a premium design that can be easily repaired, upgraded and otherwise maintained for years. A pipe dream I know; after all, this is Qualcomm we are talking about.
  • descendency - Thursday, July 8, 2021 - link

    It sounds like they have some extra developer units they needed to dump, so they partnered with ASUS to do so.
  • shabby - Thursday, July 8, 2021 - link

    Wait a minute... its the bootloader unlocked?!?
  • Wereweeb - Thursday, July 8, 2021 - link

    Someone needs to check just how much space and weight the mmWave antennas take. And I hope people keep making 5G phones without mmWave if it's too much.

    Battery tech is still progressing too slowly, so I'd rather have more space for the battery than a theoretical chance to get a theoretical connection with a theoretical station capable of theoretically (And in the best possible conditions) supporting the same speeds as the now geriatric USB 3.0 standard, when I realistically wouldn't ever need it so urgently that I couldn't wait to get home and plug a USB-C-to-Ethernet adaptor to my phone.
  • ompq - Thursday, July 8, 2021 - link

    According to the spec sheet posted on Qualcomm's site (https://www.qualcomm.com/media/documents/files/sma... this phone supports virtually every 5G band currently in use (n1, n2, n3, n5, n7, n8, n11, n12, n13, n14, n18, n20, n21, n25, n26, n28, n30, n38, n40, n41, n42, n43, n46, n48, n66, n71, n77, n78, n79, n257, n258, n260, and n261). Considering even Apple geographically splits supported 5G bands across multiple iPhone SKUs, this phone might have strong appeal to people who travel all over the world and absolutely need to access the fastest available cellular data wherever they are although appeal to the general audience might be limited.
  • brucethemoose - Saturday, July 10, 2021 - link

    But how will they know? Qualcomm isn't marketing this as a power traveler phone.
  • dotjaz - Friday, July 9, 2021 - link

    Let's see who's stupid enough to buy these for actual personal use. 4000mAh and SD888 should work well.
  • monglerbongler - Saturday, July 10, 2021 - link

    NOTE:

    512 gb UFS 3.1?

    Thats practically impossible to find in Samsung phones right now. They sold out their 512gb variants of both the S21 Ultra and Note 20 very quickly

    512gb variants of these devices are now extremely rare, and may very well be limited to refurbished devices.

    Did Asus buy and hoard these chips? Seems like Samsung can make a better profit on even a small quantity of 512gb variants of their phones and tablets, sold at retail prices directly or through their partners, than they can by selling reels or trays of pure wholesale ICs to Asus.
  • austonia - Sunday, July 25, 2021 - link

    1080p screen lol. 144hz don't care, 90 is fine. Nothing interesting or unique here. Price is stupid.

    but the worst thing is the Snapdragon branding. as if Snapdragon is something to be proud of, using stock designs from ARM? as if Snapdragon is competitive with custom chips from Apple? as if anyone wants to advertise anything from Qualcomm? Ugh, No. Most people won't recognize Snapdragon anyway. Google please make some custom silicon so I don't have to give Qualcomm any more money. Please.
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