Propaganda that the online nonsense of late---that's derailing proper human interaction---is actually a good thing and "the future." All that in order to sell a video-editing package.
I was thinking just that. If we're so much better connected and social, then why increase in mental illness due to physical isolation?
Anyway, the only significant silver lining this had on the world is the new mRNA vaccine technology - which will be a game-changer for more than just diseases, but also cancers.
Exactly. I think we need to interact the old-fashioned way as much as possible and limit our use of these things. It's better for our health and our families/relationships.
Weirdly I kind of enjoy how this reminds me of a full-page ad in a 90s computer magazine, copy going off on a tangent before getting around to anything about the product. For the full effect, set it in multiple columns of a condensed Times-ish font and wrap it around photos/drawings.
I can only hope everyone involved can understand what an exercise in brand destruction it is. It's a lot like the ads for Blackmagic that have struggled to communicate what the product does but look like a parody of a real advertisement.
I have a subscription to Adobe's Creative Cloud. I know a lot about it and I usually like the results I get. How (and for who) is this a better product? The ad might sell something if they can answer it (e.g. easier to use and cheaper? competes with the Techsmith suite?), but instead of a value prop there is some glib talk about how "people are using digital media more and more" and use case that make me cringe like "they might simply use Picverse for memes."
It bugs me because I've experienced for myself how hard it can be to communicate the value of a product and it seems they aren't even trying.
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GeoffreyA - Thursday, June 17, 2021 - link
Propaganda that the online nonsense of late---that's derailing proper human interaction---is actually a good thing and "the future." All that in order to sell a video-editing package.vortmax2 - Friday, June 18, 2021 - link
I was thinking just that. If we're so much better connected and social, then why increase in mental illness due to physical isolation?Anyway, the only significant silver lining this had on the world is the new mRNA vaccine technology - which will be a game-changer for more than just diseases, but also cancers.
GeoffreyA - Saturday, June 19, 2021 - link
Exactly. I think we need to interact the old-fashioned way as much as possible and limit our use of these things. It's better for our health and our families/relationships.iranterres - Thursday, June 17, 2021 - link
LOLtwotwotwo - Thursday, June 17, 2021 - link
Weirdly I kind of enjoy how this reminds me of a full-page ad in a 90s computer magazine, copy going off on a tangent before getting around to anything about the product. For the full effect, set it in multiple columns of a condensed Times-ish font and wrap it around photos/drawings.PaulHoule - Tuesday, June 22, 2021 - link
I can only hope everyone involved can understand what an exercise in brand destruction it is. It's a lot like the ads for Blackmagic that have struggled to communicate what the product does but look like a parody of a real advertisement.I have a subscription to Adobe's Creative Cloud. I know a lot about it and I usually like the results I get. How (and for who) is this a better product? The ad might sell something if they can answer it (e.g. easier to use and cheaper? competes with the Techsmith suite?), but instead of a value prop there is some glib talk about how "people are using digital media more and more" and use case that make me cringe like "they might simply use Picverse for memes."
It bugs me because I've experienced for myself how hard it can be to communicate the value of a product and it seems they aren't even trying.